Egypt has been working hard on the tourism sector over the past couple of years, and it's paying off and reflecting on both the number of tourists coming to the country and international recognition. The latest of that recognition was shown when Egypt received a Global Champion Award by the World Travel and Tourism Council for Egypt's efforts in promoting tourism.
The award was received by the Minister of Tourism Rania Al-Mashat, and the WTTC announced that this is the first time for country or a minister in the Middle
East to receive such a prestigious award, which is given as an appreciation for countries who face and conquer challenges facing them.
Under the current Minister of Tourism, the number of tourists increased in Egypt by 16.3 percent, which is higher than the global average of 3.9. This improvement is a direct result of the improvement of the security situation in the country and the investments coming in in various areas along the Red Sea and the Mediterranean. The ministry's efforts to promote sustainable tourism has not gone unnoticed as well, with intensive focus on initiatives and approaches to help local communities and spread the culture of sustainable travel.
Gloria Guevara, president and CEO of the World Travel and Tourism Council, said that Mashat and Egypt "have shown what it means to truly prioritize the recovery of travel and tourism following a period of crisis. She has recognized the power of our sector as a driver of economic growth, job creation, and social advancement across the whole country," the report said.
Source: Egypt Today